Charity Roundtable
Thursday 13th June, 2024 | 09:30 - 12:30
North Tower Lounge - Tower Bridge, London
This charity-exclusive event will bring together 20 of the most influential marketers in charity, current sign-ups include Guide Dogs, RSPCA, Citizen's Advice, Blue Cross, The Haemophilia Society, Alzheimer's Research UK
and Diabetes UK.
Supercharging Your Digital Experiences with Behavioural Science
Join us as we look at how behavioural science can amplify your marketing activity to increase donor support among both new and existing markets, especially with the growing influence of Gen-Z and Millennials.
We’ll deep-dive into the biggest challenges facing the industry, how behavioural science can help overcome these, what other charities are doing and how you can learn from them. Plus we’ll share our research report into the motivations and drivers behind donor behaviour.
Not to mention, every brand who attends on the day will get their own personalised takeaway covering their key audiences and hand-picked areas from your existing activity where we can see behavioural making a big difference - helping you make positive changes, fast!
We’ll also get the chance to hear from RSPCA following the launch of their rebrand.
At the end of the discussion section of the event, guests will be allowed to tour the Tower Bridge Exhibition which includes the stunning Walkways with panoramic views over The Thames and London Skyline, and the historic Engine Rooms which house the steam engines that were previously used to power the bridge lifts.
*Please note, only a maximum of TWO attendees per charity
Previous Attendees
Agenda
- 9:30 - Arrival
- 10:00 - Welcome & Scene Setting
- 10:10 - Rebrand Session with RSPCA
- 10:30 - Roundtable Discussion 1
- 11:00 - Roundtable Discussion 2
- 11:30 - Roundtable Discussion 3
- 12:00 - Event Close & Questions
- 12:00 - 12:30 - Tour
Lovely, unique venue and a great bunch of like-minded similar-sized businesses - very impressed!
Great session delivered by a team of experts. I'm leaving feeling motivated to test & learn new behavioural nudges!
Great session, very thought provoking!
Great event! Please keep doing them.
I loved the variety of topics, so many things to now be mindful of or to implement! Not to mention amazing food, drink, engaging session and a great mix of people!
Each roundtable was super interesting with really useful nuggets of information! Everyone was really friendly and it was great to hear so many different points of view.
