There is no pre-set pattern or list of channels we'd recommend for every travel and tourism business since much depends on the type of travel experiences you offer, the demographics and customers you want to attract, and how you'd like to position your brand and proposition in the market.
While content marketing, paid socials, and video advertising are often highly successful, the starting point is always to unpick where you are now, what you want to achieve, and how to get there.
From this point, we can provide guidance about the suggested platforms and channels to incorporate into your plans.