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Hreflang is a necessity for any website displaying its web pages in more than one language because it tells Google that your webpage is in various languages and that you haven’t just duplicated content. Additionally, it tells Google which users your website should be shown to based on their desired language settings.
Without implementing hreflang on your site, the wrong people (i.e. people who don't speak the language of your page) might be shown your webpage and bounce as a result.
High bounces = poor SEO. So getting hreflang wrong could be negatively impacting your rankings!
This tool is designed to help you get your hreflang right, so that your SEO is strong, and your website provides the best possible user experience.
HREF LANG TOOL.
Default URL
- This is the default global page URL that is suitable for any country or any location.
